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[09] META ADS

Sell With Creative That
Stops the Scroll.

Meta's AI (Andromeda) changed the game: the AI reading your creative now decides who sees the ad, not you. What wins is no longer precision targeting but good creative, and plenty of it. We produce high-volume, scroll-stopping UGC creative for Instagram and Facebook, then convert it through Advantage+ and CAPI.

+%65ROAS LIFT FROM CREATIVE VOLUMEIndustry average · 20+ vs <10 ads/month
4xUGC PROSPECTING CTRIndustry average · vs. polished production
+%22ADVANTAGE+ & CAPI ROASIndustry average

Figures labelled "Industry average" are publicly available benchmark data. They are not DijiKoçum client results and are not a promise of the same outcome for you. Your own projected results are shared after a free audit of your existing data.

[ INDUSTRY PROBLEMS & SOLUTIONS ]

The Pain Points We See Most.

Most brands lose money in digital marketing because the budget is managed badly, not because the channel does not work. We fix the cause.

Problem 01

You Are Still Wrestling With Old-School Audience Targeting

Dozens of ad sets are built on interest and lookalike audiences, but Andromeda reads the creative now. The old method burns both budget and time.

DijiKoçum Solution:

Broad Targeting + Advantage+ to Feed the AI, With Focus on Creative

Problem 02

Too Few Ads, Creative That Burns Out Fast

With one or two creatives in hand, fatigue sets in fast, CPM rises and the algorithm has no variations left to test.

DijiKoçum Solution:

Weekly High-Volume UGC Creative Production (20+/month, +65% ROAS)

Problem 03

Post-iOS Measurement Is Broken and the AI Optimises Blind

The browser pixel sends incomplete data because of iOS and cookie restrictions, so Advantage+ spends budget on the wrong people from noisy signal.

DijiKoçum Solution:

A Solid Data Foundation With Server-Side Conversions API (+22% ROAS)

[ WHAT SETS US APART ]

Traditional Agencies vs. DijiKoçum.

The Traditional Approach

  • Precision targeting through interests and lookalikes
  • 10+ ad sets with few creatives that rarely change
  • Browser pixel only, so iOS data is lost
  • Creative is secondary, targeting sits at the centre

The DijiKoçum Conversion Architecture

  • Broad targeting + Advantage+; creative is the targeting
  • 2-3 simple sets with high-volume UGC creative every week
  • A clean, complete data foundation via server-side CAPI
  • Hook-led videos that open on a problem and work with sound off
[ METHODOLOGY & STRATEGY ]

Our Strategic Approach.

The old rules of Meta advertising collapsed in 2026. Meta's new AI engine, Andromeda, processes candidate ads at roughly 10,000x the scale of the old system and, crucially, decides who to show them to by reading the ad content itself rather than the interest or lookalike audiences you define. The implication is blunt: creative is the new targeting. Winning takes volume and quality of creative, not a narrow audience — brands testing more than 20 new ads a month see 65% higher ROAS than those testing fewer than 10. We work to that new order: producing short vertical UGC videos at high volume that stop the scroll, open on a problem and work with sound off; feeding Andromeda the right signals with broad targeting and Advantage+; and grounding the whole system on Conversions API (CAPI), because AI only optimises correctly on clean data.

Meta AI now targets by reading your creative. Brands that do not produce good creative in volume fall behind regardless of targeting.
Creative volume translates directly into ROAS: brands testing 20+ ads a month see 65% higher returns.
Without CAPI, Advantage+ optimises against bad data. Accurate measurement is a precondition for AI performance.
The DijiKoçum Guarantee

Measurable, Data-Driven Results

Every step is consolidated into transparent weekly reporting (GA4, GSC, CAPI), so your budget maps directly to revenue and profit.

[ WHAT IS INCLUDED ]

What Do We Deliver?

[01]

High-Volume UGC Creative Production

In the Andromeda era creative is what wins. We produce short vertical UGC videos weekly at high volume that stop the scroll and open on a problem (brands running 20+/month see 65% higher ROAS).

[02]

Advantage+ & Broad Targeting

Instead of old-style narrow targeting, Advantage+ and broad targeting feed Andromeda the right signals so the AI can find the highest-converting audience.

[03]

Hook & Creative Test Lab

We test different hooks, formats and creator styles weekly, prevent creative fatigue and scale the winning variations.

[04]

Conversions API (CAPI) Setup

Server-side CAPI closes the iOS and cookie gaps. It is the data foundation Advantage+ needs to optimise correctly (+22% ROAS).

[05]

Simplified Campaign Architecture

We drop the 10+ ad set sprawl for 2-3 clean sets (prospecting, retargeting, testing), giving the AI more data and more clarity.

[06]

ROAS & Revenue Reporting

Not likes and clicks but ROAS, basket value and net profit — transparent reporting on what your budget actually returns.

[ HOW WE WORK ]

The Step-by-Step Rollout Process.

Phase 01

CAPI & Data Foundation

We implement server-side Conversions API and harden measurement — the foundation for everything else.

Phase 02

Creative Production Line

We start producing hook-led, problem-first UGC creative at volume.

Phase 03

Advantage+ Launch & Testing

We launch with broad targeting and a simple structure, then test creative variations.

Phase 04

Scaling & Refresh

We scale the winners, prevent fatigue with fresh weekly creative and grow ROAS.

[ FREQUENTLY ASKED QUESTIONS ]

Questions You Might Have.

[ CONTACT & STRATEGY ]

Let's Review Your Project Together.

Fill in the form and we will audit your digital setup and growth potential, free of charge.

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