[ WORK ]

What we build, as it is.

Every item on this page carries an evidence label. You never have to guess whether something is real client work, a concept, our own project or an industry benchmark.

Verified Result
Anonymised Client Work
DijiKoçum In-House Project
Public Data Analysis
Concept Work
Industry Benchmark
DijiKoçum Planning Assumption

[ SECTORS ]

Brand identity by sector

Pick a sector, then a firm. For each: name, logo, palette, typography and photographic direction, then that identity’s Instagram and website. Fictional concept brands and our real work sit side by side — each card’s label says which is which: “Concept” is fictional, “DijiKoçum in-house project” is ours, “Anonymised client work” is a real client’s masked work.

Beauty & Aesthetics · 1 firm

Nüans Aesthetics — The difference no one notices.

A clinic that does not sell exaggeration. The claim is subtlety, so the design does not shout: wide whitespace, one warm accent, unforced light in the photography. Prices are not hidden and recovery time is spelled out day by day.

Fraunces (serif, italic accent) + Instrument Sans

Bone white reads clinical without going cold; the clay accent carries warmth without clashing with skin tones.

Brand identity

Instagram

nuansestetik

284
posts

18.400
followers

7
following

Nüans Aesthetics
Beauty and aesthetics
The difference no one notices.
nuansestetik.example

FollowMessage

Protokol

İyileşme

Fiyatlar

Hekimler

Yorumlar

Yol tarifi

Profile mockup · counters are illustrative

Post

Carousel

Story

Reels

Purposes: Campaign · Social proof · Place · Education · Process

Website

Client projects are published only with written permission and real screenshots. Work without permission appears as “Anonymised Client Work”, with brand name and domain masked.

[ SOCIAL MEDIA & CREATIVE ]

Posts, carousels, stories, Reels.

The same content can be designed seven different ways; not all of them are right. Below are 23 design styles with two pieces each — and a note on which sector each one serves. Tap a tile and swipe the carousel.

23 styles · 46 pieces

FROM BRAND ACCOUNTS

Above are single style studies. Below is a whole account: what one brand’s feed looks like over weeks.

Items marked “Real” are posts published on DijiKoçum’s own accounts. Posts marked “Concept” belong to the fictional brands in the sector showcase: they belong to no real client and carry no engagement figures; the photos were generated with AI. Click a post to open the whole brand.

[ ANALYSIS ]

Everything we look at before writing a proposal.

Most agency proposals open with a price list. Ours opens with an inventory of everything we examined — including the areas where we found nothing wrong. The work list comes out of that inventory, not out of guesswork.

9 areas · 64 checkpoints

All nine areas are scanned one by one — the clean ones go into the report too.

Findability

8 checkpoints

Where you rank for branded and non-branded searches
Is the Google Business Profile verified, and are the category and opening hours right
Review count, average rating and the share of reviews you reply to
Who outranks you in the same category and district
Do ChatGPT, Gemini and Perplexity know your brand, and what do they say
Do robots.txt and llms.txt block AI crawlers
How many pages are indexed; are the sitemap and Search Console connected
Are name, address and phone identical across every directory

With no website, the analysis starts here

The answer is not “let’s build a site”. First we write down what is impossible right now because there is none; the decision comes after that.

You have no address in searchPages of your own that answer what people search for
Nowhere to show proofWork, reviews and pricing at one address
Nowhere for an ad to send peopleA measurable landing page for people arriving from ads
No measurement, therefore no decisionsHow many came, how many called — with numbers

How a finding becomes a scheduled task.

[01]
Measure
All nine areas are walked through one by one. Areas with no problem are written down too — “we looked, it was fine” is a result.
Site, accounts, map listing, ads, tracking setupA baseline table: where we stand today
[02]
Finding
Not every number is a finding. An observation counts only if it clears a threshold, is compared against something, and states how many samples it came from.
Raw numbers and observationsFindings that cleared a threshold and were compared
[03]
Work list
Every finding becomes a task: ordered by impact, assigned to one of the four service families, with its metric defined upfront.
FindingsOrdered work with an owner and a defined metric
[04]
Production
Decisions before pixels: no design starts before colour, type and tone are settled. Where a sector restricts, the design grows out of that restriction.
The work list and brand decisionsWork that goes live
[05]
Measure again
The baseline rows are measured again with the same method. The method is never changed mid-way — if it changes, the comparison is meaningless.
Day 30, 60 and 90Same metric, same formula, same reference point

What we do not promise

We do not guarantee a particular ranking.
We do not sell a “first page” promise.
We do not report on work we cannot measure.

The analysis arrives in writing: which areas were examined, what was found, what was not, and which task comes in what order.

Let us analyse your business How working together starts

[ CASES ]

What we did, how we measured it.

Anonymised Client WorkE-commerce

Half the traffic, nearly twice the orders

Thirty-four months of commerce data and sixteen of search data. Social brought large but volatile traffic, while organic search turned fewer sessions into more orders — 984 orders, a third of attributed revenue and 97,900 Google clicks came from search. And it ranked on generic category queries rather than on the brand name: five of the top ten queries carry no brand term. Against that, conversion rate, customer return rate and the share of pages indexed all stayed weak; all three are stated below.

ORGANIC SEARCH CLICKS: 97.900; Search Console · 16 months (19 May 2025 – 18 Sep 2026) · 1.92M impressions, 5.1% CTR
AVERAGE GOOGLE POSITION: 6,8; Search Console · same period · weighted average across all queries
ORDERS FROM ORGANIC SEARCH: 984; Shopify Analytics · 34 months (Dec 2023 – Sep 2026) · channel attribution
SEARCH SHARE OF ATTRIBUTED REVENUE: %33; Shopify Analytics · same period · social 16%, direct/unattributed 50%

Read the case

DijiKoçum In-House ProjectDigital agency

DijiKoçum: growth log from zero

We will publish, with raw data, how we build our own site from zero and make it visible on Google and in AI answers. The measurement setup is ready; there is no measured result yet and the first record (T0) is pending.

Open the log

Where there is no baseline we do not write growth percentages. Instead we list verifiable elements: current visibility, indexed queries, ranking distribution, deliverables and the date measurement began.

Let’s talk about your project.

Growth log

[ CONTACT & STRATEGY ]

Let's Review Your Project Together.

Fill in the form and we will audit your digital setup and growth potential, free of charge.