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48K followers. How many people does the account actually reach?

Follower count alone isn't enough. Look at the last 90 days with the free Instagram account analysis.

Short answer

Before working with an influencer, or to see where your own Instagram account stands, follower count is not enough; you also need to look at engagement, views, how sponsored content performs and the account's recent trend. DijiKoçum's free Instagram account analysis reviews a business or creator account using its public data from the last 90 days and compares the results with its industry.

3 steps · 1 min read · · Turan Yasin Salcı

Step by step · 3 steps

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  1. Enter the username.

    1 MINUTE

    On dijikocum.com/instagram-hesap-analizi, type the username of the business or creator account you want to review.

  2. Look at the last 90 days.

    The analysis uses the account's public data from the last 90 days: engagement, views, how sponsored content performs and the account's trend.

  3. Compare with the industry.

    Compare the results with similar accounts in the same industry. When choosing an influencer, look at this comparison instead of follower count.

Sources

[A] primary source · [B] industry research · [C] practitioner · [D] our own data

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Frequently asked questions

How can I tell an influencer's real reach?

Follower count alone isn't enough; you need to look at engagement, views, how sponsored content performs and the account's recent trend. DijiKoçum's free Instagram account analysis does this with public data from the last 90 days.

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